Brief Outline of the Film Industry

Production:
A small production company will form a new idea for a film. They will then have to find funding for this film which they will go to a distributor for. If the distributor likes the idea of the film they will agree to lend money to the production company in order for them to finance the making of the film. There are three main stages of production: 1. Pre-production (planning, designing, storyboarding, casting...etc.) 2. Prodcuction (the actual shooting of the film) 3. Post-production (editing the film together and adding sound and special effects)

Distribution:
The distributors are the people with the money. They are often the large studios such as Universal, Twentieth Century Fox and Warner Brothers. They are wealthy and own much of the worlds media and often part of huge media conglomerates. Once the film has been produced then the distributors begin to market the film (posters, interviews, merchandide, soundtracks, trailers... etc). Seeing as the distributor leant most of the money for the film they scoop up the majority of the profit. The distributors tend to be mainly American hence why the American Film Industry dominates our screens.

Exhibition:
This refers to the showing of the film, for example:
-> Cinemas
-> DVD(rental and sales)
-> Satellite/Digital TV
-> Box Office
-> Terrestrial TV

Film Trailers must include...

1. The distribution company logo
2. The production company logo
3. The narrative establisher - a series of longer sequences which establish the general storyline of the film
4. The stars of the unique selling point - for example famous actors
5. A series of quick exciting sequences that are full of suspense for the film
6. Throughout the trailer generic conventions that will convey the correct genre of the film

History of Horror Movies

Horror movies have been around since silent movies. Being scared became apparent as something audiences liked from watching a film. Horror movies had a huge revivial in the late 70's, early 80's because of films such as 'The Omen' and 'Nightmare on Elm Street'. Unfortunately this did not last and they became unpopular in the late 80's and early 90's. As society changed so did peoples fear so what was popular when silet movies were around may well not have been at the current time.
For example, when moving image was first created there was a shot of a train, this caused fear for people as they thought that the train would actually come out of the screen.

Purpose of Film Trailers

Purpose of a trailer

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My Chosen Genre

I have decided to choose the genre of horror for my trailer. I will have to follow specific codes and conventions of horror films and research into existing horror trailers thoroghly. For example, some of the conventions of horror trailers that I will use will be: darkness, victims, music,tension and leaving the audience asking questions. Horror films are designed to create all kinds of emotions such as fear and terror I will strive to do this when I come to create my trailer.

Proposal

Name: Holly Dibden

Title of Brief: promotion package for a new film, including a teaser trailer.

Outline of ideas:

Trailer for a horror film set in the woods. Person running with a camera. Black and white. Strong heartbeat as sound getting faster. Pulse and fading to black in time with the heartbeat to build suspense, gets faster with the heartbeat.

Auxiliary Products:

Promotion package, Film magazine cover and Poster for the film

Target Audience: (age, gender, socio/economic group)

15

How will your media product use, develop or challenge forms and conventions of real media products?

- Black and white.

Media products? What is your inspiration?

‘The Blair Witch Project’

How will your main product and ancillary texts compliment each other?

Screenshots and images used in the trailer on the poster and magazine to make the film identifiable. The same colour schemes used.

How will you use media technologies in the construction and research, planning and evaluation stages?

Internet for research, imovie for construction, word and powerpoint for planning

How will you incorporate the following concepts?

Genre: heartbeat sound and colour scheme will convey horror, black and white will also do this

Narrative:

Representation:

Audience: Classification 15

Media language: